Merchandising is the methods, practises and operations used to promote products. Merchandising is now a big part of the sale of music packages.Various types of merchandise are used to lure customers in to buy the product. Merchandising can include extra sales of small products like t-shirts and caps for example, the idea of this is then to boost the recognisability and popularity of the end product which is likely to be the music album. Here are two examples.
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